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Whola

hello wholesome!



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Hola means Hello in Spanish. Whola® is a hello to society from delicious, wholesome food. Starting with the name of this product brand, everything had a vibe of positivity. The products are very high-quality, and this is something that brought us very close to this project.

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Ranging from breakfast foods, to healthy chews (mukhwaas), everything had the perfect ingredients—this is why we kept the packaging simple. Yet wholesome.

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We came up with interesting names of product ranges, like ‘Chew Mantar’, and ‘Roasties’, which brought the mood of the brand to the packaging. Following up with an awesome in-house photo-shoot with food styling by Pankti Choksi, the website was created to be a point of information for anyone interested in these new products.

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The package design and visual identity have made a sizeable impact on the sales of Whola® brand after the reveal. The brand owners are super happy with the results—and we tell them it’s because the product itself is simply awesome.

Year: 2015 / Country: India / Services: Brand Naming, Identity Design, Package Graphics, Print Design, Website Design.
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